ILUXI is a premium fashion brand for women and men: modern, timeless designs with subtle details where Scandinavian clarity meets Italian lightness. A curated collection with selected pieces that can all be combined with each other.

The ILUXI concept is based on a shorter supply chain as there is only our web shop between the manufacturer and the consumer. This is a central difference to the usually very complex fashion model with numerous intermediaries. This simplified delivery process enables ILUXI to offer its products faster and cheaper than comparable brands.

Due to these lower purchase prices and costs, ILUXI can invest more in high-quality materials and careful manufacturing. This makes ILUXI products particularly durable and thus meets a special demand for sustainability. Finally, the immediate proximity to the producers from one region leads to more transparency in the ILUXI supply chain.

Behind ILUXI are Arif Currimjee and Edgar Rosenberger. Both have known the fashion industry for decades - Arif on the production side, and Edgar on the retail and brand side. With ILUXI, the long-standing business partners are pursuing a disruptive approach that questions the existing fashion system, streamlines complex supply chains, and introduces a new category of premium fashion.

ILUXI is a premium clothing brand that effortlessly blends modern aesthetics with timeless elegance for both men and women. Our designs feature subtle details and a unique fusion of Scandinavian clarity and Italian lightness, creating a curated collection where every piece harmoniously complements the next.

At the core of ILUXI’s concept is a commitment to a simplified supply chain. Our webshop is the sole link connecting the manufacturer directly to you, cutting out the complexities of traditional fashion distribution. This streamlined approach allows us to deliver our products faster and at more accessible prices than comparable luxury brands.

With the cost savings from our efficient supply chain, we invest more in high-quality materials and meticulous craftsmanship, ensuring that products of ILUXI are not just stylish but built to last. This dedication to durability is our strongest commitment to sustainability.

ILUXI is brought to you by industry veterans Arif Currimjee and Edgar Rosenberger, who combine deep expertise from production and retail branding. They are challenging the norms of the fashion industry, simplifying complex supply chains, and creating a fresh category of
LUXURY FOR ALL!